Validate faster. Build smarter. Grow sustainably. Are you a founder, product lead, or innovation strategist looking to test and grow ideas with confidence? Grow Smarter is your step-by-step playbook for turning real-world feedback into growth — fast. This action-packed mini course helps you avoid costly mistakes, uncover demand early, and build systems that scale. Each module includes short, no-fluff videos, real startup examples, and plug-and-play tools you can apply immediately.
Validation and Growth Series (3 book series)
The Entrepreneurial Edge Series
Navigate the path from validation to explosive growth with this practical, data-driven series for modern entrepreneurs.
Validation Before Creation
Discover why demand testing is the critical first step to business success. Learn proven techniques to validate your business concept before investing significant resources, including how to build an eager waitlist, conduct meaningful market tests, and gather the data you need to proceed with confidence.
Growth by the Numbers
Master the mathematical foundations of sustainable business growth. Demystify key metrics like Lifetime Value (LTV) and the essential LTV:CAC ratio that separates thriving businesses from struggling ones. Transform your growth strategy with a quantitative approach that ensures profitability at scale.
Customer-Centric Conversion
Unlock the power of deep customer understanding and compelling landing pages. Learn how to create comprehensive customer needs analyses that inform every aspect of your business, and design high-converting landing pages that speak directly to your ideal customer's desires and pain points.
Perfect for entrepreneurs, startup founders, and business leaders who want to build on solid foundations and create sustainable growth engines rather than temporary successes.